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Etymologie

Was (wer) ist willingness$91997$ - definition

ECONOMIC CONCEPT OF THE MAXIMUM PRICE A BUYER IS WILLING AND ABLE TO GIVE IN A TRANSACTION

Willingness-to-pay

Willingness to pay

In behavioral economics, willingness to pay (WTP) is the maximum price at or below which a consumer will definitely buy one unit of a product.Varian, Hal R.

https://en.wikipedia.org/wiki/Willingness_to_pay

Volition (psychology)

COGNITIVE PROCESS BY WHICH AN INDIVIDUAL DECIDES ON AND COMMITS TO A PARTICULAR COURSE OF ACTION

Willingness; Volitive systems

Volition or will is the cognitive process by which an individual decides on and commits to a particular course of action. It is defined as purposive striving and is one of the primary human psychological functions.

https://en.wikipedia.org/wiki/Volition_(psychology)

willingness

COGNITIVE PROCESS BY WHICH AN INDIVIDUAL DECIDES ON AND COMMITS TO A PARTICULAR COURSE OF ACTION

Willingness; Volitive systems

n.

1) to demonstrate, show willingness

2) to express willingness

3) the willingness to + inf. (she expressed the willingness to work for us)

Wikipedia

Willingness to pay

In behavioral economics, willingness to pay (WTP) is the maximum price at or below which a consumer will definitely buy one unit of a product. This corresponds to the standard economic view of a consumer reservation price. Some researchers, however, conceptualize WTP as a range.

According to the constructed preference view, consumer willingness to pay is a context-sensitive construct; that is, a consumer's WTP for a product depends on the concrete decision context. For example, consumers tend to be willing to pay more for a soft drink in a luxury hotel resort in comparison to a beach bar or a local retail store.

https://en.wikipedia.org/wiki/Willingness to pay