down-market - Definition. Was ist down-market
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Was (wer) ist down-market - definition

GOOD THAT DECREASES IN DEMAND WHEN CONSUMER INCOME RISES
Inferior goods; Down-market; Downmarket; Inferior Good
  • An item such as non-branded grocery products are common inferior goods. There is no set criteria of what constitutes an inferior good, but economists refer to an inferior good as any item preferred less when disposable consumer income increases.

down-market         
downmarket         
also down-market
If you describe a product or service as downmarket, you think that they are cheap and are not very good in quality.
It is a downmarket eating house, seating about 60.
? upmarket
ADJ: usu ADJ n
Downmarket is also an adverb.
Why is the company going downmarket and developing smaller machines?
? upmarket
ADV: ADV after v
downmarket         
¦ adjective & adverb chiefly Brit. towards or relating to the cheaper or less prestigious sector of the market.

Wikipedia

Inferior good

In economics, an inferior good is a good whose demand decreases when consumer income rises (or demand increases when consumer income decreases), unlike normal goods, for which the opposite is observed. Normal goods are those goods for which the demand rises as consumer income rises.

Inferiority, in this sense, is an observable fact relating to affordability rather than a statement about the quality of the good. As a rule, these goods are affordable and adequately fulfill their purpose, but as more costly substitutes that offer more pleasure (or at least variety) become available, the use of the inferior goods diminishes. Direct relations can thus be drawn from inferior goods to socio-economic class. Those with constricted incomes tend to prefer inferior goods for the reason of the aforementioned observable inferiority.

Depending on consumer or market indifference curves, the amount of a good bought can either increase, decrease, or stay the same when income increases.

Beispiele aus Textkorpus für down-market
1. Before that they were typically small, down–market bars.
2. Or more down–market, your Goodwill, your Salvation Army.
3. The word tabloid doesn‘t necessarily mean going down–market.
4. Enka was the sentimental mainstay of a million down–market karaoke bars.
5. It has, in crude terms, shifted a little to the right and a little down market.