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What (who) is direct mail - definition
EMAIL SYSTEM THAT PROVIDES AN ALWAYS-ON CAPABILITY
Direct push email; Push Email; Direct push; Wireless email; Mobile email; Mobile Email; Push mail; Wireless Email; Pushmail; Microsoft direct push; Wireless e-mail; Mobile e-mail; Push e-mail
direct mail
Direct mail is a method of marketing which involves companies sending advertising material directly to people who they think may be interested in their products. (BUSINESS)
...efforts to solicit new customers by direct mail and television advertising...
N-UNCOUNT: oft N n
direct mail
¦ noun unsolicited commercial literature mailed to prospective customers.
Derivatives
direct mailing noun
Direct marketing
MODEL OF COMMUNICATING DISCOUNTS AND OTHER SALES OFFERS
Lettershop; Direct marketing services; Direct Marketing; Direct response media; Direct-marketing; Direct-response marketing; Direct response advertising; Direct Response; Direct advertising; Direct marketing objective; Directional marketing; Direct response; Direct response marketing; Direct response ads; Direct response advertisement; Direct marketer
Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct response. Among practitioners, it is also known as direct response marketing.
Wikipedia
Push email
Push email is an email system that provides an always-on capability, in which when new email arrives at the mail delivery agent (MDA) (commonly called mail server), it is immediately, actively transferred (pushed) by the MDA to the mail user agent (MUA), also called the email client, so that the end-user can see incoming email immediately. This is in contrast with systems that check for new incoming mail every so often, on a schedule. Email clients include smartphones and, less strictly, IMAP personal computer mail applications.
Examples of use of direct mail
1. Direct mail experts from the United Kingdom, Belgium, Poland and Saudi Arabia shared their experience and knowledge on direct mail.
2. "Once the registrar mails the absentee ballot, you have direct mail hit at the same time, you follow up direct mail with a phone call and personal visit.
3. Most of its customers are recruited through direct mail campaigns.
4. The campaign‘s other major investment has been in direct mail.
5. The volunteers follow up those personal contacts with direct mail.