The term "competitive price" refers to a price for goods or services that is comparable to or lower than prices offered by other sellers for similar products. It is a strategy businesses use to attract customers, particularly in markets with multiple competing suppliers. Competitive pricing is widely utilized in marketing and sales contexts, and is common in both spoken and written forms.
"Competitive price" is frequently used in business discussions, advertising, and economic discussions. It is commonly found in both oral speech and written contexts, particularly in marketing literature, sales pitches, and economic analyses.
Магазин рекламирует конкурентные цены на свою электронику, надеясь привлечь больше клиентов.
To increase sales, the company decided to lower their competitive price.
Чтобы увеличить продажи, компания решила снизить свою конкурентную цену.
Customers are always looking for a competitive price when shopping online.
"Competitive price" does not have a large number of idiomatic expressions, but its concept often overlaps with several business-related phrases. Here are some examples:
Местные продуктовые магазины вошли в ценовую войну, пытаясь предложить самые конкурентные цены.
Underpricing the competition: A strategy where a business sets prices lower than its competitors to gain market share.
Установив конкурентные цены, новое кафе привлекло толпы клиентов.
Value for money: A term that describes how much worth is received for the price paid.
The word "competitive" derives from the Latin term "competere," meaning "to strive together," while "price" comes from the Latin "pretium," meaning "value" or "cost." The blending of these terms suggests a focus on costs that drive consumer choices in a competitive market environment.