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The organizing model, as the term refers to trade unions (and sometimes other social-movement organizations), is a broad conception of how those organizations should recruit, operate, and advance the interests of their members, though the specific functions of the model are more detailed and are discussed at length below. It typically involves many full-time organizers, who work by building up confidence and strong networks and leaders within the workforce, and by confrontational campaigns involving large numbers of union members. The organizing model is strongly linked to social movement unionism and community unionism. The organizing model contributes to the discussion of how trade unions can reverse the trend of declining membership, which they are experiencing in most industrial nations, and how they can recapture some of the political power, which the labor movement has lost over the past century.
The organizing model is frequently compared and contrasted with other methods of union organization, such as the servicing model. There is disagreement as to the logistics of applying the organizing model and whether it should focus on organizing existing members, recruiting new members, or both. The prominence of the model and the debate over its worth are seen primarily in the United States, Australia, and the United Kingdom.